Backpacks Have Truly Come A Long Way!
Backpacks are no longer relegated to just high school kids and camping enthusiasts. They’ve graduated to become a fashion staple, and can now be seen on the backs of trendy city kids, catwalk models, and hip hops finest. It seems as though the functional accessory has replaced the briefcase, trumped the messenger bag, and over taken the satchel fad.
So How Did Backpacks Rise To The Top Of The Utilitarian Pack?
Quintessentially, they are the most stylish and convenient! Much like skinny jeans and Yeezy’s the backpack has emerged as a status symbol. But before you run out and “Do it for the culture”, in this trend category. You may have to break your piggy bank and splurge on a designer look to keep up with the competition. “A bag is a badge. It’s a statement of how cool you are,” says Alan Krantzler, marketing chief at luxury luggage maker Tumi. According to ABC News backpacks have become a $2 billion business with double-digit growth. And they are everywhere! Fifty-eight percent of consumers own backpacks, with 61% of the packs bought on impulse, according to a JanSport survey.
Backpacks Are Now High Tech And High Fashion!
We ain’t talking the two zippered pocket Jansport’s of the ’90s! These packs come fully loaded with unique designs and custom features.
So How Do You Stand Out Amongst The Crowd, And Pick A Backpack That’s As Stylish As It Is Functional?
I’ve put together a list of the season’s hottest designer backpacks that will definitely turn heads!
Louis Vuitton Palm Springs Backpack Mini, $1,860; louisvuitton.com
The Row Knapsack Backpack, $2,850; barneys.com
Chanel Backpack, $2,900; for more information visit chanel.com
Saint Laurent Mini City Backpack, $2,350; ysl.com
Marc Jacobs Tapestry Printed Trooper Backpack, $295; marcjacobs.com
Loewe T Small Denim & Leather Backpack, $2,350; nordstrom.com
Junya Watanabe Green Canvas One Shoulder Backpack, $360; ssense.com
Haerfest Maya Backpack, $525; haerfest.com
Building Block Rucksack, $595; building–block.com
Tommy Hilfiger Canvas Backpack, $90; tommy.com
Hermes backpack; for more information visit hermes.com
Bottega Veneta Backpack, $2,450; bottegaveneta.com
Bally Sloane Edelweiss Backpack, $1,050; bally.com
Gucci Backpack, $1,100; Gucci.com
Fendi Backpack, $2,650; Fendi.com