Mayday! Mayday! You already know what time of the year it is again guys, it’s about time for another classic Jordan brand release.
Speaking of all things Jordan, what’s a release without a controversial campaign right?
Yes, it seems as though 2016 has been the year of straight up controversy, but thankfully guys it’s not discriminatory against any minorities or sex, more so evil aliens who are trying to make a comeback and take over the world… Ok let me explain, apart from the release of Michael Jordan’s classic “Space Jam” edition kicks (the same kicks he wore in the 1998 movie), the Jordan brand just released a dope yet sort of controversial video snippet featuring Jordan brand ambassador Jimmy Butler and some Monsters.
In the clip, Bulter walks up to the wall and a voiceover says, “Another year, another superteam. Thought they would have learned by now.” The posters include slogans like “The Monstars Rule,” “Monstars Republic,” and probably the most disturbing, “Comply.” As Butler makes it to the wall he pulls out a spray can and begins to paint something over the domineering posters, but not before the video suddenly ends with a date 12.03.16, which is the same date of the official release of the Air Jordan’s retro of the Air Jordan XI “Space Jam,”. Dope right? Lookout for this dope kick you guys, I know I will!