Some of the looks and locations included KYLE arriving in Manhattan on the New York Water Taxi Lady Liberty poised in the background. With his feet “kicked up” he shows off his Classic Toggle UGGS, which are a new waterproof boot with a toggle closure. Next, he heads off to Central Park to pay his respects to the John Lennon at the “Imagine” landmark. As he sits on the image, he’s rocking the Neumel Color Block UGGS; a style that is exclusively held at Footaction. Fun fact, John Lennon is KYLE’s idol.
He continues on to Chinatown, wearing the Neumel Waterproof UGGs, an upgraded version of the chukka silhouette complete with interchangeable colored lances and waterproofing features. Now with his friends, KYLE stops off at the infamous “Cage”, formally known as the West Fourth Street Courts. He put on a pair of Harkley UGGS, a high-top version of the Neumel, to shoot hoops.
KYLE pays a visit to the last phone booth in NYC to call up his SuperDuper Crew while rocking the Neumel Twinface Chukka in the brand’s iconic chestnut colorway. And then he finished up his adventure with a part in Times Square, crowd surfing on an actual surfboard in his exclusive Neumel Color Block.
KYLE expresses how much like UGGs and the different types of footwear that they provide: “I really love how versatile the UGG styles are,” said KYLE. “I’m a dude from California and I can rock UGG any day. It was dope to be able to partner with UGG and Footaction on this campaign.”
UGG and Footaction will team up onsite at the highly anticipated, second-annual ComplexCon in Long Beach, Calif. on Nov. 4 and 5. The brands will host an interactive visual experience where fashion and technology meet art, created by KYLE’s own music. The set-up will feature campaign images and will sell key UGG® styles with Footaction. KYLE is expected to visit the booth on Sunday.
Three exclusive UGG Neumel colorways and additional campaign styles are now available at Footaction stores nationwide, footaction.com, UGG.com, and UGG retail locations.