Roc Nation has made moves in music, sports, and other business ventures. Now they have added another catalog to their brand: clothing.
Roc Nation is looking to offer the public with the fresh, new release of Roc Nation Apparel. Emory Jones, who is Jay-Z’s longtime right-hand man, has developed the new line of urban, “luxury comfort” clothing. The collection includes hats, tees, hoodies and shorts that ranges from $30-130.
GQ sat down with Jones to ask why the company wanted to venture into the fashion world. Jones answered, “I think we just wanted to represent our lifestyle of where we’re at right now. When you’re moving around the world like we are, it was like, why not? Look, we’re not trying to be a fashion brand, we’re just trying to be a part of culture.”
Looking at the webshop, the clothing looks pretty nice and comfy. The quality looks great. This might be a great father’s day pick-up for pops. Looks like more money in the bank for Hov’s La Familia. Let us know what you think about the new streetwear apparel by Roc Nation and checkout their website for more information on the new threads. Pick your favorite writer up a shirt or sumin’.
