The opening ceremony of the Summer Olympic games at Rio de Janeiro, Brazil has shown the world that we know how when gold, and since we’re in the spirit of the Olympics and Rio de Janeiro, Brazil, I’ve ran across some dope street wear brands from the country you guys should definitely checkout. Down below are 10 street wear brands in Brazil you should take a look at.
Almost 10 years in the market give Storvo a seasoned look, but with a spirit that just got into high school. Its collections are always distinguished by an impeccable graphical project and themes that try to “disturb” the established order like its slogan “Keep Disturbing” says. Their themes go from Japanese porn to the unconventional uses of icons of the city of São Paulo, and even the Olympic games show up at the current collection in a very unusual way.
Pedro Andrade, Piet’s creator, uses his own references to create fashion that values the shaping and fabric, always presented with an aesthetic rigor rarely seen in the Brazilian market. His mix between high-end and street wear has proven to be spot on, and his pattern and weaving experimentations are two main qualities of the creations at Piet which, from the fabric they use to the tailoring, tries at every moment to free itself from the standards imposed by the fashion industry.
A genderless fashion brand, with flowing forms that addresses racial issues, is what CEMFREIO brings to the table; all comes from Apolinário, a model and creator in several areas. In its first collection, the brand drew attention of the local fashion media by its contemporary ideal and up to date aesthetic, made 100% with cotton.
Urban beach, motorcycling and a pinch of hipster rebel attitude, mark the creations of Cotton Project. The connection of urban subcultures like skate, music, and photography is real and are projected in a simple fashion, almost idealizing a group of friends that likes to dress alike.
The patterns are the strong point of Pyramid, a brand from Rio de Janeiro that brings together psychedelic and tropical influences. The short-sleeved shirt with patterns is the flagship of the brand, which brings a new way of looking at Rio de Janeiro’s beach culture as it adds to it a good helping of weirdness and rock ‘n’ roll.
Technology and a deep search for innovative fabrics are the trademarks of Renan Serrano, the creator at Trendt. The brand also focuses in genderless fashion and a futuristic aesthetic, characterized by wide, timeless shapes and transparencies that play an interesting graphical game.
An urban lifestyle, which includes a lot of skateboarding, is the starting point of High Company. Their most recent collection is minimalist, and focuses on classical shapes with a pastel toned palette.
Created in 2010, Astro Runners started being a collective platform for creative process and content. Just now they released their first clothing line, called “Lunar Mansion.”
For many, Osklen is not exactly a “streetwear” brand. Well known in the Brazilian fashion market and by the mainstream public, the brand has a real connection to the beach, which does not prevent it from making well-constructed urban fashion – marketed under the “Collection” label. Skate, snowboard and surf are always main inspiration sources, but issues related to climate, tropical jungles and urban mobility are among the themes approached by Osklen.
ÖUS is not just a clothing brand, but also a full skateboarding brand that takes pride in creating and producing all of its products in Brazil. There is a rich storytelling behind every item, and their team of creators has among them designers, visual artists, rappers… all of them somehow linked to skateboarding.
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