Have you checked out the SHEINX SHINGO COLLECTION designed by Chanel Scales
What is SHINGO: The name SHINGO is derived from the Swahili word for neck, which, in Swahili
culture is a symbol of a confident woman.
SHINGO Fashion is a clothing design company that was originally created in 2014 with the goal of giving women confidence through one-of-a-kind pieces. We wanted to give women the opportunity to create those designs that lived in their minds and help them to be FASHIONABLE on their own terms due to their body types.
CONFIDENCE, It’s simpler said than done. It’s something we, as women, constantly chase. Shingo Fashion views confidence as the pivotal moment a person breaks free from negativity. It’s when women truly know themselves and freely express who they are. Shingo Fashion wants women to be confident.
VERSATILE
This 11-piece collection is filled with pieces that can be worn to brunch, date night, and cheering your kids on during a football game.
TRANSITIONAL FASHION
This collection can be transitioned from fall, winter, and into spring. You’ll be able to go from layered to keep it cool with some of our garments.
You’ll be sleek, sexy, and feminine in these garments. We’re bringing the class back in 2022 and showcasing that women can be SEEN while being fully clothed.
AGE APPROPRIATE
We think this collection will be loved by 25-45 yr old women that love to be show-stoppers.
More importantly, anyone that is fashionable and loves to stand out, will love this collection!

To shop the full collection head over to SHEINX SHINGO
WHO’S THE WOMAN BEHIND THE PASSION
CHANEL SCALES
My passion for fashion was imprinted on my heart and soul at the impressionable age of 5. My grandmother placed fashion in my lap by way of vogue and bazaar magazines. I believe she knew that my tender mind had the capacity to understand that she was introducing me to a new world. A world where I’d have the power to get lost in my visions and create masterpieces. And that I did, launched my clothing brand, Shingo in 2014, designed prom dresses that went viral, worked with the NAACP, and styled commercials for the Bengals, VH1, Pepsi, and others. In 2016, I accepted an opportunity that would forever change how one viewed fashion in the city of Cincinnati.
I was given the opportunity to produce a fashion event that would not only showcase my brand but create a platform for others in my community. My partnership with P&G and Cincinnati Music Festival gave me the ability to promote other small black-owned businesses and help them leverage during one of the busiest and most traveled weekends in Cincinnati history.
