Rihanna was spotted out a few weeks back in a sporty set from the Alexander Wang x H&M collection because when you’re the style icon, you just can! But it got us pretty excited for the collection to hit stores. The wait is almost over because Alexander Wang unveiled the ad campaign for the collection Thursday morning. The ad campaign features one helluva dream team! Industry heavy hitters Joan Smalls, Raquel Zimmermann, and Isabeli Fortana, as well as athletes English soccer player Andy Carroll and kickboxer Rivaldino dos Santos were featured in the ad campaign rocking sporty pieces from the upcoming line.
According to WWD, the ad campaign will be accompanied by a television commercial and an online-only short film. These visuals will come out closer to the collection’s launch date of November 6. We’re excited to see these visuals. We know that they will be amazing, especially if they feature this dream team of models and athletes. Alexander Wang mentioned that he and his team “wanted to take certain elements of each sport and portray the ultimate warrior…the girls had to feel big and heroic.” From the looks of these images, we’d say that they definitely succeeded in their mission.
We are so excited for this collection launch in November! We also love the sporty direction that fashion is taking. We can’t wait to rock some of the collection’s pieces…and play around with that hockey stick!
What do you all think of the Alexander Wang for H&M ad campaign! Are you guys excited to see the full collection in stores? I know we are! Leave us a comment and tell us what you think!