Desigual kicks of #NYFW with a Fun Upbeat and Colorful show

Desigual lifted the New York fashion crowds mood with a fun, upbeat, and colorful spring collection that clearly bore the stamp of collaborator Christian Lacroix. The catwalk was on FIRE as the models strutted and danced down the runway.  Fashion week in the Big Apple has truly kicked off.

I was first introduced to Desigual about 2 years ago while using the pieces in a shoot for “Shake it up” Actress Zendaya. The line yesterday was chic and perfect for spring, intense prints, vibrant colors and flamboyant graffiti art made the collection pop.

Typically stony-faced models pranced, laughed and at one point even skipped down the runway to upbeat music in the brand’s debut show.

Desigual CEO Manel Jadraque said the collection was “more quiet, more sophisticated” than usual, but there was still plenty of color on the catwalk.

 

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