British model Jourdan Dunn is the new face of #ActuallySheCan’s new campaign. The women’s empowerment organized teamed up with Le Motto for a capsule collection of inspiration graphic tank tops. Each design has different girl-powered mantras like “Less hesitation, more meditation,” Less regret, more sweat,” and “Less drama, more karma.”
“I love the message about empowering women to achieve their goals big or small,” Dunn told Fashionista. “It’s all about inspiring women, supporting each other and I’m all for that.”
Dunn has a stellar modeling portfolio. She has modeled in several fashion campaigns such as H&M, Balmin, and Kate Spade; she has also graced the cover of several fashion magazines. Dunn launched a clothing line inspired and modeled by her son named Riley, who has sickle-cell anemia blood disorder, called Lil’LonDunn. She also has broken barriers in the fashion industry, being the first black woman to walk the Prada runway in 10 years and the first to cover British Vogue in 12 years.
#ActuallySheCan is a campaign to help women learn and share information with one another about health care and wellness. Allergan, a women’s healthcare company in Dublin, founded the campaign in July of 2015. Actress Lea Michelle was featured in the first #ActuallySheCan campaign.
#ActuallySheCan has developed a national following. They have over thirty-six thousand followers on twitter and their hashtag is used on all social media sites. Through the use of their hashtag, the campaign has built a national platform for women to express their own goals, as well as hold larger conversation around female achievement and well-being.
The tanks are $32 and you can purchase a tank to on Lemotto.com . The majority of the proceeds from tank sales will be donated to Academy Women, an organization that provides mentorship and support for female military leaders.