California-based retailer PacSun has just launched a new capsule collection which features a collaboration between its popular brand T&C Surf Designers Hawaii and Budweiser. The collection consists of Budweiser branded clothing that’s perfect to take from the beach to the boardwalk.
The Summertime inspired capsule collection consists of short and long sleeve tees, an all-over print tank, summer shirt and a board short. Every piece of clothing is branded with a creative combination of Budweiser’s and T&C’s logos. The clothing is for all of the fun, laid back events that take place during the hot months. For instance backyard shindigs, beach parties, and the highly anticipated Fourth of July celebrations that almost every American looks forward too.
Americans value their Summer experiences and who knows that better than an American Lager like Budweiser. It’s the one time of the year where people are let loose more than usual. And the primary season for many gatherings whether it be for family, concerts, festivals, or just a good ole impromptu barbecue. All events present the opportunity to have fun and create memorable moments. Which is why T&C is all about the Summertime and beach life experience.
Where do millions of Americans flock to when it gets hot. None other than the beaches of Florida, North Carolina, South Caroline, Virginia, and California. First, comes the Spring Breakers, then month later whole families migrate just to get some Sun, sand, and salt water. So basically Budweiser and T&C have a partnership match made in heaven.
The capsule collection will be exclusively available at PacSun. The California-based retailer supplies contemporary, youth-oriented clothing that primary the culture and lifestyle of Cali kids. It carries popular brands like Champion, Obey, Calvin Klein, Diamond Supply Co., Hurley, and much more.
Prices for the items in the TC x Bud collection range from $27.95 – $44.95.