Are you ready to get Puckerd?
Who is Sylvia Russell?
Sylvia Russell has been working in entertainment and with celebrities for over 25 years. She was the key makeup artist for the Tampa Bay cheerleaders and worked on various celebrities, ranging from Hulk Hogan and family to foodie Adam Richman and HSN show hosts. Russell has been a beauty and lifestyle expert host for over 10 years in Tampa at WFLA, Channel 8 at The Daytime Show and Channel 10 at studio10. She has also worked for NBC Dateline, TLC Network, The Travel Channel and has been an educator in the classroom for top beauty companies, as well as owned and managed salon startups. Russell founded the business in August 2016 in St. Petersburg Florida and is a proud mother of 3.
Sylvia now resides in Atlanta Ga, making her mark on the new city as the Lipstick lady. Sylvia has created a niche in the cigar culture and is growing her following and sister brand with the newest addition of her #puffproof Lipsticks. This is the Long lasting vibrant lipstick needed when puffing a great cigar and enjoying a great glass of wine. “I dislike leaving traces of lipstick on my wine glass” Say’s Russell.
Introducing “PUCKERD”, a beauty brand with a passion for lips. “PUCKERD” is a line of cosmetics that celebrates the beauty in every woman and empowers women of color, and of different ethnicities, to create the life they want. Founded by female brainchild and powerhouse, Sylvia K-Russell, the brand encompasses the flirty vivaciousness and ability that females emit, and the celebration of all things “girlie.” “PUCKERD” is a lifestyle exuding strength, and the imagination to create things that transform dreams into reality.
- Vegan and Gluten Free
- Hours of kiss proof wear
- Soft silk texture with a flexible feel
- Paraben, and sulfite free
- Made in the USA
Russell states, “After years of selling cosmetics in my own salons, it has always been a dream of mine to create and build a business focused solely on cosmetics, while educating and motivating women. I finally decided to take a leap of faith and do it.”
The line currently carries over 20 products, with an online-only e-commerce structure, and plans to expand to retail and is dabbling in pop-ups everywhere. Selections include liquid mattes, mattetastic metals, hydrating lip glosses, line and define lip liners, lip kits and more ranging from $12-$21